Privacy Policy

At OWL, we take your privacy seriously.

This document explains the kind of information 2 Save Energy Limited ("OWL") collects and stores, including Personal Data (information that can be used to uniquely identify, contact, or locate a single person).

OWL pledges to:

  • Be open and honest about the Personal Data we collect and how we use it.
  • Ask your permission before we share your Personal Data with a third party for purposes other than to provide OWL's services.
  • Not share your Personal Data if you don't allow us to.
  • Keep your data safe and secure using best-in-class practices such as the use of trusted Secure Sockets Layer (SSL) cryptographic protocol.
Websites & Servers

OWL operates a general public access website ( and also a secure, restricted access website for its OWL Intuition customers (

Additionally OWL operates various secure operational servers as part of the OWL Intuition service. These additional servers are not directly accessible by the public.

Website, Server and Other Communications

Data can be collected and processed during your visits to our websites. This can include location data, weblogs, traffic data, and any other communication information. Any forms you fill out on our sites allow us to collect data, such as registering for information or when you complete a purchase. We may also collect information received in direct verbal and written communications with you.

As with many websites, we use tools (including Google analytics) to collect information from visitors in order to better understand how they use our website (e.g., browser type, domains, page views). We use session cookies to keep you logged in while you use features of our web application; these disappear after you close your browser. We also use persistent cookies that stay in your browser and allow us to recognise you when you return to the site. Most Internet browsers automatically accept cookies, but you can change the settings to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. If you turn off cookies, parts of our website may not work for you.

OWL Intuition System

When you first install OWL Intuition you will need to create an account on our secure servers. This will require a unique username and password of your choice (please choose a strong and safe password). You are responsible for keeping your password confidential. We will never ask you to disclose your password. The first username you set up will be given full administration rights to make any system changes that are permitted by a user. Additional users can be added if required and these sub-users may also be assigned full administration rights or restricted to monitoring and basic system changes.

We will also collect your email address, to be used as our primary means of general communications with you about your OWL Intuition system.

Information the OWL Intuition System Collects

The OWL Intuition system collects and uses:

  • Installation and setup information
  • Environmental, occupancy and energy usage data
  • Technical system data
  • Installation and setup information

When you install or upgrade your OWL Intuition system you will be installing a number of units which provide information not expressly asked for; such as the number of heating zones in your property, times of operation of your heating, and electricity usage habits. We will also expressly ask for information about your property such as the Energy Performance Certificate (EPC) rating for your home, and a part of your postal code. The partial Postcode for your home is used for various purposes, such as to obtain weather information for your locality in order to assist with optimising heating calculations, and to calculate when sunrise & sunset will be. This information is then used intelligently by our servers to set up and maintain the optimal configuration for OWL Intuition, to best match your lifestyle, taking into account the physical aspects of your home and your preferences.

Environmental, occupancy and energy data

Depending upon which OWL Intuition equipment you have installed and which software applications you use, we will continually sense and collect data such as room temperature, hot water temperature, electricity generation & consumption, gas consumption, water consumption, humidity, ambient light level, carbon monoxide level. This information is recorded by the OWL Intuition servers and used in various ways including a) dynamically controlling connected devices such as boilers and immersion heaters; b) calculating optimal times to turn on or off connected devices; c) optimising OWL Intuition configurations and settings; d) identifying exceptions, unusual and abnormal patterns; e) presenting you with current and historic data via computer and/or smart phone interfaces; f) communicating with you to make suggestions and recommendations on how you might save energy and/or money. This may include the identification and recommendation of third party products or services that OWL has identified as being of specific potential value and relevance to you and your home.

The OWL Intuition system is most effective if it has knowledge of the occupancy patterns of your home. Occupancy status is derived / assumed from the data collected.

Technical system data

We record details of the OWL Intuition equipment and smart phone apps that you have. This includes type, model, serial number, MAC address, software / firmware version, battery charge level. This information is a vital aid should you ever need our help to troubleshoot a problem.

What Additional Information does OWL Collect?

OWL Intuition requires a broadband Internet connection to function as intended. The Network OWL device plugs into your existing broadband Internet router to communicate with our servers. In addition to the data described above, this communication may include your IP address and other routing information obtained from your router. OWL Intuition uses Secure Sockets Layer (SSL) cryptographic protocol for all communications in and out of your router.

With Whom does OWL Share my Information?

We will never share any personally identifiable information or data with a third party for any purpose, without asking you first.

We will use your data in an anonymous form in order that we can obtain quotations and proposals from third parties for products and services that we believe will save you energy or money. Should you subsequently choose to purchase the product or service recommended, you will provide the third party directly with any Personal Data necessary to fulfil that order.

Our Customer Services personnel have qualified access to your information in order that they can answer your questions and, at your request, assist you with your OWL Intuition account settings and configurations.

We may share aggregated and anonymous information in a variety of ways, including publishing trends about energy use and conservation, to help utilities provide demand-response services and to generally improve our system. We will always take precautions to ensure that the information cannot be linked back to you. Additionally, we require our partners receiving such information to keep it in its anonymous form.

We will disclose information to competent law enforcement agencies to the extent required to do so by law, in connection with our legal obligations and/or any legal proceedings or prospective legal proceedings.

If you select a third party for the purchase, installation, or service of your OWL Intuition equipment and share your personal information, we cannot control the collection, storage or sharing of information collected by that party. Please ensure you always check the privacy policies of any company that collects your personal information.

In the event of the sale or transfer of the company and its assets, we will require a new owner to treat our data in accordance with the privacy policy in place at the time of its collection.

How Long does OWL Keep my Personal Data?

OWL stores your personally identifiable data on its servers for as long as you continue to use your OWL Intuition system. Historic usage may be progressively deleted over time. If you wish to cease using OWL Intuition services and require the deletion of your personally identifiable information, please contact our Customer Services department for further direction. Please note, because of the way we maintain our services, after your personally identifiable information is deleted, backup copies may remain in place for some time before they are deleted.

Cookies & GDPR

We require your consent to use cookies on this site. If you choose to accept all cookie or just our 'marketing' related cookies this will instruct our site to load Google's AdSense to display ads. AdSense will then be able to share data with their Ad Technology Parnters. At the time of writing a full list can be found on their support site.

To learn more about how Google use your data when you consent read Google's Privacy & Terms

Policy amendments

We may update this policy from time to time by posting a new version on our website. You should occasionally check this page to ensure you are happy with any changes. We may also notify you of changes to this policy by email.

Your rights - Data Protection Act 1998 and GDPR 2018

You may instruct us to provide you with any personal information we hold about you. Provision of such information may be subject to the payment of an appropriate administrative fee (currently £10.00).

We will at your request delete your personal data held on our services. Please see "How Long does OWL Keep my Personal Data" for more information.


If you have any questions about this privacy policy, or the treatment of your Personal Data, please contact our Customer Services department via the support helpdesk:


Issue 5 – 16th March 2023